Virta Web
Teach Kids to Code Pt.2

Summary

PROCESS BOOK HERE

This is a continuation of the previous. The purchaser wants to expand their child’s knowledge, and give them the best foundation for their future. They have found a toy that is screen free, but also teaches them the art of puzzles, patterns, and fine motor skills. They would like to learn more, and make a purchase.

Target Audience:
Ages 3+
STEM Professionals

Tools:
Adobe  AI 
ProtoIO
Previous designs from Virta Toy

Solution

Using previous data and research along with framing user’s shopping experience, we begin to ideate what a website might look like for the Virta Teaching Kids Code toy. We highlight what information is necessary for the success of informing and making a purchase. The website goes under a series of testing, and ideation. Once corrections are made, and refined we then launch a high fidelity mock.